The story
Twelve years in the making
“I wanted a wardrobe that feels considered rather than trend-driven. Pieces that are timeless, beautifully made, and easy to return to season after season.”
Part I — Paris
Nawal's journey began over twelve years ago, when she moved to Paris to study fashion and started working in the industry almost immediately.
Part II — Alexander Wang
One of her first roles supported the showroom and wholesale side of the business. Looking back, that experience shaped the direction she would take.
Part III — Marc Jacobs
She continued with houses such as Marc Jacobs, later working as an agent for international luxury brands across markets.
Part IV — The craft
Seeing so many sides of the industry taught her fashion beyond the product: how a collection comes together, how it is produced, merchandised, positioned, and how a brand is built.
Part V — Nawa
After more than ten years alongside other brands, she took everything she had learned and created something of her own. That became NAWA.
For her, NAWA is a decade of experience turned into something entirely her own.
Reduced in design.
Precise in craftsmanship.
Cashmere from Biella. Silk from Como. Vegetable-tanned leather from Tuscany. Wool spun in Yorkshire.
